45% of people still live in remote locations around the world, which is just plain unfair cos we all love getting stuff, so why should they be deprived?
In our research we also found out that DHL have some rather neat and unconventional deliver methods like camels, kayaks, and runners to get to these remote locations.
So to demonstrate DHL's commitment to delivering anywhere, no matter how remote, we created this rather lovely print campaign using real life actual tracking IDs as the headlines.